by Linda Chaé

When there is loss of skin tone, your skin sags and deeper wrinkles form. If your mother or grandmother developed sagging skin, you may have inherited that tendency. Fortunately there are advances in skin solutions today that weren’t available for them. Prevention and repair is very do-able when you take action.

If you suffer from dry skin, unwanted redness, wrinkles, dark spots or your skin is beginning to lose its firmness … it’s not much fun to look in the mirror. Even though you may be your worst critic, you have a right to want to look as young as you feel.

There are several new discoveries for regenerating ageless, beautiful looking skin. They promise to be some of the biggest breakthroughs in the skin care industry today and the natural, organic skin care products from Chaé are taking full advantage of these breakthroughs.

The miracle ingredient from a sacred tree is a revolution in anti-aging. It helps prevent sagging skin and even repairs what’s been called irreparable damage. People are wondering how they lived without it. Traditionally, the African Birch Bark (Anogeissus leicarpus) was used to treat eczema, dark spots and pigment disorders. It was considered a medicine for cholera and, believe it or not, used to treat tooth aches and prevent decay.

Recently, a French company made a startling breakthrough. A combination of the leaves and bark* have remarkable anti-aging properties. Clinical studies confirm its benefits around the eyes, all over the face and neck, and even on the abdomen after having a baby. An added plus is the benefit on the back of the hands.

This ingredient prevents skin from losing its firmness and tonicity. Even better, it is a treatment to repair damage that has already occurred. The ability to prevent and repair damage with a topical treatment is a big deal because many believed the only solutions for wrinkles or sagging skin was a laser peel or a face lift. Both of these are painful and invasive with potentially serious side-effects.

To have firm skin, it’s important for the connective tissue – collagen and elastin – to remain contracted in tight bundles. UV rays, stress, and changes in hormones can activate enzymes called MMPs that aggressively damage these elastic bundles causing them to stretch and become brittle. Then the skin sags because it no longer is tightly connected to ligaments, muscles and your bone structure -- in other words, it’s not being held in place.

The sacred tree provides an effective treatment which can penetrate into the deeper elastic fibers. There have been promises from other creams before, but they couldn’t penetrate damaged elastic fibers. When cells lose their ability to retain moisture the skin collapses. Imagine the skin’s cells looking like bricks in a wall. Not only do the cells need to receive and hold moisture, so does the mortar between the bricks.

The sacred tree synergizes with other ingredients to effectively block over zealous, destructive agents that thin the plumpness right out of your skin. Another benefit many people seek is the elimination of irregular skin coloration. Dark spots on the face, décolletage and back of hands are always a tell-tale sign of aging. They used to be called liver spots, remember? Available treatments to lighten dark spots were actually bleaches made with ingredients like hydroquinone or kojic acid. The results were temporary and the side effects caused many creams to be taken off the market.

Now, people are enjoying significant improvement as brown spots fade with the use of specially formulated moisturizers. By the way, this action happens when the African Birch ingredient is properly combined with “active” Vitamin C and bio-flavonoids (those richly colored nutrients from fruits, such as Sea Buckthorn Berries).

Chaé has made it easy, combining all these active ingredients into one moisturizer – CoQ10. This formula creates bioavailability of our active Vitamin C, Sea Buckthorn Berries and Hyaluronic Acid. Enjoy a FREE CoQ10 gift with the purchase of the Radiant Skin Collection. All of these natural, organic skin care products carry the prestigious ToxicFree® seal certifying all ingredients are safe for you and your family.

It even gives your skin the energy to accomplish the wonderful anti-aging repair it needs. Now you can regain skin tonicity and firmness, even out irregular skin tones and enjoy fuller, plumper skin … just the way it used to be.

But wait, there’s more…

*For those conscientious about over harvesting and deforestation that is occurring, this African Birch tree is being conserved. The extraction process is done with strict social and environmental guidelines for sustainable development. Only 1 kilo of bark is removed from each tree per year. This does not cause damage; instead it stimulates the tree’s survival. The economic supply chain is bound to the Koro village population. It’s the best when you can have a natural ingredient (versus a synthetic one made from petroleum) – especially when it is harvested ethically.